Back in 2018, if you told me I was going to be doing an apprenticeship, I’d laugh and tell you that I had been accepted into my first choice university. I had put so much time into my application, and the day I saw that I had been accepted I cried tears of joy. I was so proud of my achievement and friends and family celebrated with me, however, as the months passed leading to the start of my first term at university, my anxieties grew and I met new people who opened me up to ideas I hadn’t yet considered.
When I was applying for university I had my concerns; the costs, the 4-year commitment and then, once those 4 years were over, coming out of university at 30 with little or no work experience in the marketing industry. The countdown to university began and with 2 months to go, I met a young woman who was close to completing her apprenticeship. She spoke about her experience with so much enthusiasm and she was so focused on her career, with her own business in development, I was truly inspired. With this new found information and pre-existing concerns only growing stronger the closer university approached, my excitement for university was officially dampened.
I ignored my gut feeling for months and tried to keep up the mirage of being excited to finally start studying towards my dream career at my dream university, but it was no good, my mind kept wandering and the benefits of doing an apprenticeship became more appealing. I wanted to be able to learn the role hands-on, working amongst enthusiastic and experienced individuals, as opposed to sitting in a lecture for 10 hours a week for 4 years. Why would I want to do 40 sporadic hours a month when I could work full time, in a steady routine and earn money? For me, the choice was a no brainer, but I still hadn’t committed to searching for a placement.
September had rolled around and it was time for me to attend my first day. I made a friend, attended my introductory lecture, had a massive breakfast at a local pub, went back for my last lecture and then went home – never to return again.
Yep – if you hadn’t guessed already, I dropped out of university after my first day.
Nothing was particularly wrong with university, it just wasn’t right for me at that point in my life. I felt like I was too old to dedicate 4 years to full-time education. I wanted something I could progress in faster which would allow me to move onto a career. Something that would equip me with real experience and allow me to meet a network of professionals. Something like a real-life cheat code to get me to where I want to be.
I’m not going to lie – searching for the right apprenticeship was difficult. At times I thought I was being too picky but I wasn’t prepared to settle for something less than perfect. When I started applying for placements and attending interviews, I came across a few setbacks and after 2 months of searching, I decided to give it a rest for a few weeks and I picked up a full-time job in the meantime.
No longer than 6 weeks into my new role, I got the urge to start looking again. That’s when I saw an apprenticeship opportunity with FNTC Training and Consultancy, working towards a qualification as a Level 3 Digital Marketer. I jumped at the chance and applied as soon as I got home. The application was quick and easy and FNTC were prompt with their emails and phone calls. I was able to approach them with any questions and concerns and they gave me honest and unbiased help and advice and I felt no obligation to sign up right away.
After a week, I came to the conclusion that this is the perfect route for me and shortly after signing up, I attended my first interview and secured myself a job as a digital marketing apprentice with FNTC. This gave me the chance to build a foundation in a safe and comfortable environment.
I’m now 6 months into my role and my apprenticeship and I truly feel this has been the best decision I’ve made for my future and my career. Doing an apprenticeship has opened up many doors for me and there are countless opportunities to grow and strengthen my professional skills. The work I do has a real impact on the business and I’m able to measure my success and see how the tools I’m implementing are making a difference. I’m currently managing a variety of social media profiles, including Facebook, Instagram and LinkedIn and I’m really enjoying learning how to effectively communicate across the different platforms.
The weekly classes are memorable and engaging and my coach has had a huge role in my development. We’ve had guest speakers and coaches who are successful in their chosen field and this has allowed to me grow my professional network. So far, the classes have covered a range of topics including SEO and the importance of page ranking, email funnels and the pros and cons of email marketing, as well as basic website coding. I’m proud to say that I passed my coding module with flying colours and I’m feeling confident in my ability to excel through my future exams.
FNTC Training and Consultancy are now putting me forward for roles with external employers, where I will be able to implement everything I’ve learnt in the real world. I feel confident with my ability to effectively and efficiently work as a Digital Marketing Specialist and I’m looking forward to seeing how much I will grow with a new employer, with the support of my coach and training provider.
Anyone who is finishing school or looking for a new career, or even to strengthen existing skills, I would highly recommend an apprenticeship with FNTC Training and Consultancy. They have given me the opportunity I’ve always needed and wanted to allow me to get into the industry that I feel most passionately about.
The best thing about apprenticeships is that there is no bias, there is no age limit and no matter what your current ability, there is a chance for you to develop into who you want to be. Don’t ignore your gut instinct and don’t think there aren’t other options in education. With FNTC, you can create a brighter future.